Spring Denim...
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The Bo Jean
Regular price £12.99 GBPRegular priceUnit price per
“Our vision is to raise tiny trendsetters in cool, comfortable fashion keeping clear of dinosaur and tractor prints and taking inspiration from the relaxing colour palette of the Cornish coast!”

About us?
We're El (mumma) and Bo! Our mission is simple, to create cool, comfortable clothing inspired by a coastal colour palette and our adventurous coastal lifestyle! Who said a toddlers wardrobe can't be diverse, practical and fashionable, all at the same time? ...And don't worry, there won't be any bold unicorn or sharks prints popping up anywhere!
Our brand story started when I became Bodhi's mum and I struggled to find clothing that wasn't covered in bold prints of tractors, sharks, dinosaurs... (you get the gist)! I wanted to dress him in clothes which were cool, relaxed, neutral, practical for the day to day chores but were also versatile enough to adapt from beach walks to sensory classes all in the same day!
That brings me to here... fast forward twelve months and I'm here to bring my fellow parents a staple toddler wardrobe which can be passed from brothers to sisters and stay timeless as the trends change!
As a small business based in Cornwall, we need all the love we can get and want to thank you for your continued support!
Love from, El + Bo x